Nike Rio 2016

RIO 2016 Cross-Category Experience

For Nike stores in Austria, Germany and Switzerland we focused on footwear innovation leading with LunarEpic Flyknit, Zoom KD9, AirMax 1 and Magista. We were dedicated to deliver the most inspiring Olympics feeling ever. Working with multiple inspiring assets and innovation-driven retail tools one could not miss it. A cross-category firework without limits.